Looking for a Trengo alternative? Compare WACRM's price and channels
WACRM is a WhatsApp CRM alternative to Trengo for online shops: Growth is $75/month with 0% WhatsApp message markup, against Trengo's Boost plan at €349/month billed monthly (€299/month billed annually) for 10 users and 500 conversations/month across every channel. WACRM includes coexistence on every plan.
By Huy Nguyen (David), Founder & CEO of Netbase JSC Updated
WACRM Growth is $75/month; Trengo's comparable Boost tier is €349/month billed monthly (€299/month billed annually), 10 users and 500 conversations/month included across every channel, checked 2026-11-03.
Trengo states WhatsApp Business API is included with no separate per-number fee; the first 1,000 WhatsApp service messages per phone number are free each month, then Meta applies a charge per message with no stated Trengo markup. WACRM charges 0% markup on every message, paid directly to Meta.
Trengo's pricing page does not mention coexistence; WACRM states it explicitly on every plan.
WACRM's trial is 14 days, no card required; Trengo links a free-trial button with no stated length or card requirement. Neither has a free-forever plan.
WACRM vs Trengo: price, markup and coexistence
| WACRM | Trengo | |
|---|---|---|
| Price per tier | Starter: $29/month · Growth: $75/month · Pro: $179/month · Agency: $299/month | Boost: €349/month billed monthly (€299/month billed annually), 10 users, 500 conversations/month included (+€30/month per extra user billed monthly, €25/month billed annually; extra conversations €18/100 billed monthly, €15/100 billed annually) · Pro: €599/month billed monthly (€499/month billed annually), 20 users, 1,500 conversations/month included (+€50/month per extra user billed monthly, €40/month billed annually) · Enterprise: Custom pricing, custom users and conversations/month |
| WhatsApp message markup | Paid directly to Meta, at Meta’s own price — 0% markup | Trengo states the first 1,000 WhatsApp service messages per phone number are free each month; beyond that, Meta applies a charge per message, per the page, which does not state whether Trengo adds its own markup on top of Meta's charge. WhatsApp Business API is included in the Boost, Pro and Enterprise plans with no separate per-number fee shown. Conversations beyond the plan allowance are billed at €18/100 (monthly) or €15/100 (annually), or at €0.30/conversation (monthly) or €0.25/conversation (annually) with the AI add-on. |
| Free tier / trial | 14-day free trial, no card required. No free-forever plan. | The page links a "Try for free" button but states no trial length, card requirement or which plan it unlocks. No free-forever plan. |
| Coexistence (WhatsApp app keeps working on the phone) | Yes, on every plan. | Not stated on the pricing page. |
| Channels | WhatsApp only. | Not WhatsApp only: the pricing page lists email, WhatsApp, Facebook Messenger, Instagram Direct Messages, live chat, SMS "and more" as omnichannel inbox channels on every plan; the included conversations/month are counted across all channels combined, not WhatsApp only. |
Trengo prices checked 2026-11-03 on Trengo's own pricing page. WACRM prices from wacrm.ai/pricing.
Talk to an expert
Huy Nguyen (David), Founder & CEO
Ask how switching from Trengo to WACRM would work for your own number and contacts.
When Trengo is the better choice
- You need more than WhatsApp unified in one inbox today: Trengo includes email, Facebook Messenger, Instagram DMs, live chat and SMS on every plan; WACRM is WhatsApp-only.
- You want an AI agent today, plus AI Journeys in beta: Trengo includes both from the Boost plan; WACRM's AI features are scoped replies and summaries, not a full agent.
- You run a larger team on one plan: Trengo's Pro plan includes 20 users for €599/month billed monthly (€499/month billed annually); WACRM's closest seat count, 15, is on the Pro plan at $179/month.
Frequently asked questions
Is WACRM cheaper than Trengo?
Yes at the entry tier: WACRM Starter is $29/month against Trengo's entry plan, Boost, at €349/month billed monthly (€299/month billed annually), checked 3 November 2026. Trengo's conversation allowance (500/month) is shared across every channel, not WhatsApp only; WACRM charges 0% WhatsApp markup and you pay Meta directly.
Does WACRM replace Trengo's AI Agent or omnichannel inbox?
Not yet. Trengo includes an AI Agent, AI Journeys (currently in a beta phase per the page footnote), email, Facebook Messenger, Instagram Direct Messages, live chat and SMS alongside WhatsApp on every plan, checked 2026-11-03. WACRM is WhatsApp-only; its store connector (included from the Growth plan up) and order automation (included on the Growth plan) are still early access.
When is Trengo the better choice?
If you need an omnichannel inbox with an AI agent running today, or want WhatsApp, email, Messenger, Instagram DMs, live chat and SMS all counted under one conversation allowance, Trengo's Boost or Pro plans already offer that, checked 2026-11-03 on Trengo's pricing page.
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