By the WACRM team Updated
For marketing teams
Campaigns people want to open, sent to the people who asked
WACRM for marketing teams is an AI-native WhatsApp CRM that helps marketers send approved templates to the right segment and follow every reply. Consent is kept on each contact, segments come from labels, and replies land in the shared inbox for sales and support.
- WhatsApp Business Platform
- Meta message fees at 0% markup
- Set up for you in 48 hours
In short
Meta-approved templates sent to opted-in segments
Opt-in and opt-out kept on every contact
Meta’s own message price, 0% markup
Replies land in the shared team inbox
What makes WhatsApp hard for marketing teams?
Template approval
A template in the wrong category can be rejected or cost more.
Number quality
Messages people did not ask for lower the number’s quality rating.
Replies nobody answers
A campaign that works brings replies the team must be ready for.
How does WACRM work for marketing teams, step by step?
Write and submit the template
Choose the right Meta category and submit it for approval.
Pick the segment
Labels and segments narrow the list to opted-in contacts.
Send the broadcast
The campaign goes out at Meta’s own price with 0% markup.
Answer every reply
Replies land in the shared inbox, where sales and support pick them up.
Each step runs on the WhatsApp number your customers already message.
Which WACRM features do marketing teams use?
Broadcasts and templates
Campaigns reach people who asked to hear from you.
Meta-approved templates sent to opted-in segments, at Meta’s own message price with 0% markup.
Contacts and CRM
Segments come straight from your labels.
Contacts with labels, notes, full history, import and segments.
Team inbox
Campaign replies land where sales and support can answer them.
One WhatsApp number, one shared inbox, internal notes and the 24-hour service window shown on every chat.
What changes for marketing teams when they move from a phone to WACRM?
| What changes for marketing teams when they move from a phone to WACRM? | Phone and personal WhatsApp | WACRM |
|---|---|---|
| Messages to many contacts | Copied and pasted one chat at a time | Approved templates sent to opted-in segments |
| Conversation history | Scattered across personal phones | One history per contact, shared with the team |
| Who answers | Whoever holds the phone | Your whole team, from one shared inbox on the same number |
| Team access | One shared phone or one shared password | Each teammate signs in with their own account and role |
| Repeated questions | Every answer typed from scratch | AI answers or drafts the reply, and a person takes over any time |
Which tools does WACRM work with?
Compatible with
API providers we build on
- Anthropic
Product names and logos belong to their owners.
Who stands behind WACRM?
WACRM is built and run by Netbase JSC. The clients, reviews and results below are Netbase JSC’s own, earned since 2012 on software projects for businesses around the world. They are not WACRM customers or WACRM results.
Product names and logos belong to their owners. Source: netbasejsc.com
Reviews of Netbase JSC
Quoted word for word from public review profiles, in the reviewer’s own language.
-
I recently had the pleasure of working with NETBASE for a customization project on my WordPress website. From start to finish, the experience was exceptional, and I am thrilled to share my positive review about their outstanding services.
-
They’re good listeners, are understanding, and they remember things very well.
-
Their Quick response in every step was impressive.
Netbase JSC at a glance
- Founded
- 2012, in Hanoi, Vietnam
- Clients served
- 500+ clients of Netbase JSC
- Reach
- Clients in around 80 countries
- Delivery model
- Remote, worldwide
Sources checked November 9, 2026. Source: About Netbase JSC on netbasejsc.com
Want it set up for you in 48 hours?
Our team connects your number and sets WACRM up with you. Every service is quoted for your business before work starts.
Campaign management
We plan and send your broadcasts and keep an eye on your quality rating, so nothing gets your number restricted.
Quick Setup
Connect or create your WhatsApp Business Account and get your team answering from one number, done by a person.
Custom development
Booking, service and order flows, CRM or ERP integration, apps and AI agent connections, built around how your business works.
Enterprise
Running WhatsApp for several branches, numbers or brands?
Pro and Enterprise are built for businesses with several numbers, teams or brands, with our team setting it up with you.
Numbers and workspaces that scale
Pro connects 3 WhatsApp numbers and 15 seats. Enterprise runs 10 workspaces from one account.
Roles for every teammate
Each teammate signs in with their own account and role, with an activity log of what happened.
API, webhooks and MCP
Scoped API keys, webhooks and an MCP server connect WACRM to your systems and AI agents.
Onboarding by our team
We connect your numbers and set up your workspaces with you, with priority support on Pro.
Questions about WACRM for marketing teams?
Do customers need to agree before we message them?
Yes. Meta asks businesses to collect opt-in before sending messages on WhatsApp. WACRM keeps the consent on each contact and skips sending to anyone without it.
Does WACRM add a markup to Meta’s message price?
No. Message fees are paid at Meta’s own price with 0% markup.
What affects our number’s quality rating?
Meta rates a number on how recipients respond to its messages, such as blocks and reports. Sending only to opted-in segments helps keep the rating healthy.
Can your team run campaigns for us?
Yes. Campaign management is a service quoted for your business: we plan and send broadcasts, write templates and watch your quality rating.
Where to go next?
Sales teams
Solution
Every lead followed up, from first message to closed deal
Broadcasts and templates
Feature
Meta-approved templates sent to opted-in segments, at Meta’s own message price with 0% markup.
Getting WhatsApp Templates Approved
Guide
How Meta reviews WhatsApp message templates, common rejection reasons, and how to write a template that gets approved on the first try.
More solutions: Support teams · Online shops · All solutions
Ready to bring every conversation with marketing teams into one inbox?
Start with WACRM today, or talk to our team about setting it up for you.
References
- Meta for Developers — Template categorization (checked 2026-11-09)
- Meta Business Help Center — About your WhatsApp Business phone number quality rating (checked 2026-11-09)
- WhatsApp Help Center — How to create and send a marketing message (checked 2026-11-09)
- Meta for Developers — Get opt-in for WhatsApp (checked 2026-11-09)